Google Tag Manager

Google Tag Manager can deploy or configure supported measurement without requiring every change to be added directly to site code.

GTM is not an independent analytics dataset and does not replace GA4 or SpyderBot Script as a traffic source. Events deployed through GTM belong to the destination measurement source.

Setup checklist

Supported template or event configuration
Consent behavior
Test-event validation
Destination source (GA4 or SpyderBot Script)
Production publication status

This page describes configuration guidance. It does not claim a separate SpyderBot âAPI authorizationâ product flow for GTM itself.

AI Traffic â GTM
Google Analytics 4
SpyderBot Script