SpyderBot Documentation
Metric Dictionary
AI Traffic metrics always have a source, unit, period, and coverage boundary. Use this dictionary as a reading guideânot as a formula sheet.
| Metric | Unit | Typical source | Limitation |
|---|---|---|---|
| Observed bot activity | Requests / actors | Cloudflare or server collector | Does not prove reading or citation |
| AI Page Access | Pages / coverage | Request + inventory sources | Coverage depends on inventory completeness |
| AI Referral Sessions | Sessions | GA4 or SpyderBot Script | Does not identify exact prompt/model |
| Engagement / goals | Events | Configured analytics/script | Only configured events are measured |
| Orders / revenue | Orders / currency | Shopify or configured ecommerce | Requires qualifying commerce events |
Brand Insights AI Referrals (Estimated) is a separate estimated card and must not be treated as AI Traffic observed sessions.